Dan Hooper, co-founder and chief creative officer at YesMore Creative, shares his experiences and views on the crossroads of AI and the alcohol industry. Read more here. Photo credit: Dan Hopper’s AI generated image to help illustrate this article created by Midjourney
From the moment you pick the grapes to when your bottled wine hits the shelf, there are a lot of hands that work tirelessly to produce an exceptional product. However, it’s not always easy for sales and marketing and winemaking teams to align on what they’re creating. For example, marketing might say something like, “Make […]
Known for its fun and engaging labels and displays, WarRoom Cellars focuses on delighting customers through creating inspirational moments around each of their wines. “Evoking emotion is key for a brand,” says Andrew Nelson, WarRoom Cellars’ president. Andrew harnessed his entrepreneurial spirit in the alcohol and beverage industry from a young age. He went from […]
Katerina Axelsson, Tastry CEO and Founder, spoke alongside PurFresh at WIN Expo to explain the sensory effects of Purfresh’s ozone disaster recovery solution that Tastry AI analyzed. Watch the video here.
Our clients had some very insightful things to say this year as they reflected on the work we’ve done together. Each shared their unique perspective on how incorporating Tastry’s technology has unlocked new visibility, enabling new outcomes that were previously inaccessible, and what that could mean for the wine industry as a whole. Tastry’s 2022 […]
The uniqueness and individuality of winemakers is a beautiful thing, and it is one of the many characteristics that make the wine industry so special. Because of their different palates and preferences, not all winemakers will like all wines. In the words of Steven DeCostca, Director of Winemaking for O’Neill Vintners and Distillers, “There may […]
James Hall’s approach to winemaking has always primarily been focused on one thing: the vineyards he sources from. By sourcing from only small, cream-of-the-crop vineyards that produce high-quality fruit and then manipulating that fruit as little as possible from harvest to bottle, James’ winemaking strategy has remained tried and true. James Hall originally met Donald […]
“If you believe in reducing waste, expediting product development, mitigating failed product launches, and increasing consumer satisfaction, then Tastry is the solution for your brand.” -Katerina Axelsson, CEO and Founder of Tastry TastryAI is a cost saving SaaS solution that can virtually test new products or formulations before they hit the market and match specific […]
Today, customers expect brands to stand up and tell them what they stand for. In fact, 70% of consumers insist brands take a stand for issues they care about (SproutSocial). In our recent spotlight, we had the pleasure of meeting with Jill Osur, CEO and President of Teneral Cellars, to discuss her journey in the […]
Award-winning wine journalist Chasity Cooper highlighted four wine-focused tech companies that are exploring new ways to connect with younger consumers, including Tastry. Take a look here.