Opinion: How AI is blurring real world from a computer generated one

Dan Hopper’s AI generated image to help illustrate this article created by Midjourney

Dan Hooper, co-founder and chief creative officer at YesMore Creative, shares his experiences and views on the crossroads of AI and the alcohol industry. Read more here.   Photo credit: Dan Hopper’s AI generated image to help illustrate this article created by Midjourney

How to Align Your Winemaking, Sales, and Marketing Teams

From the moment you pick the grapes to when your bottled wine hits the shelf, there are a lot of hands that work tirelessly to produce an exceptional product. However, it’s not always easy for sales and marketing and winemaking teams to align on what they’re creating. For example, marketing might say something like, “Make […]

Building Wine Brands People Love: Spotlight on Andrew Nelson, President of WarRoom Cellars

Known for its fun and engaging labels and displays, WarRoom Cellars focuses on delighting customers through creating inspirational moments around each of their wines. “Evoking emotion is key for a brand,” says Andrew Nelson, WarRoom Cellars’ president. Andrew harnessed his entrepreneurial spirit in the alcohol and beverage industry from a young age. He went from […]

2022 Year in Review

Tastry wine AI clients reflect on the work we’ve done together in 2022.

Our clients had some very insightful things to say this year as they reflected on the work we’ve done together. Each shared their unique perspective on how incorporating Tastry’s technology has unlocked new visibility, enabling new outcomes that were previously inaccessible, and what that could mean for the wine industry as a whole. Tastry’s 2022 […]

Revolutionary Tool Gives Winemakers New Visibility

The uniqueness and individuality of winemakers is a beautiful thing, and it is one of the many characteristics that make the wine industry so special.  Because of their different palates and preferences, not all winemakers will like all wines. In the words of Steven DeCostca, Director of Winemaking for O’Neill Vintners and Distillers, “There may […]

Winemaker Spotlight: James Hall of Patz & Hall

James Hall’s approach to winemaking has always primarily been focused on one thing: the vineyards he sources from. By sourcing from only small, cream-of-the-crop vineyards that produce high-quality fruit and then manipulating that fruit as little as possible from harvest to bottle, James’ winemaking strategy has remained tried and true. James Hall originally met Donald […]

How Tastry is Teaching a Computer How to Taste

“If you believe in reducing waste, expediting product development, mitigating failed product launches, and increasing consumer satisfaction, then Tastry is the solution for your brand.” -Katerina Axelsson, CEO and Founder of Tastry TastryAI is a cost saving SaaS solution that can virtually test new products or formulations before they hit the market and match specific […]